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Written by Jennifer Jarratt, John Mahaffie and James G. Dalton
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Sunday, 25 June 2006 |
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From Scan to Plan: Integrating Trends into the Strategy Making Process includes a 2003 environmental scan of eight external trend areas for associations, as well as a six step process that takes an association through environmental scanning and the interpretation of the findings for the strategic thinking process. Published by the American Society of Association Executives, "From Scan to Plan..." is very much a "how to" book. Buy from Amazon
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